If you want to know more about PELLÉ ÉQUIPEMENTS – REVENT and explore their scope of supply, this article is for you!
I’m Ronan Le Bourhis, founder of Hopi Consulting. I imagined these articles to promote the suppliers with whom Hopi Consulting collaborates on projects, always keeping our technical fundamentals in mind: curiosity, independence, and impartiality.
Discover on our Hopi Consulting website innovative technical solutions and project management support tailor made to your needs, delivered with a spirit of expertise 100% dedicated to the industrial baking industry.
The goal of these articles is to provide an impartial and external perspective on the technical solutions offered by equipment suppliers in the baking industry. Our role is to showcase their solutions without engaging in promotional marketing. Read this article to form your own opinion—your comments and criticisms are likely justified, as baking processes involve multiple truths rather than a single absolute. Everyone must develop their own understanding.
First of all, thank you to Philippe PELLÉ for his participation in writing this article and for hosting us at his facilities last April.
What a pleasure it is to visit equipment suppliers in the daily world of the baking industry. These occasions are rare opportunities to “take the time” to explore equipment in showrooms or during assembly. They allow us to delve into technical details that are often skimmed over due to time constraints during commercial meetings with clients. Such visits are also convivial moments to learn about the history of our hosts, their values, and their business strategies.
I’m delighted to dedicate this article to Philippe PELLÉ and the equipment of the REVENT brand for many reasons. First, REVENT is a “reference” brand in our industry, so it makes sense to dedicate an article on this blog. Moreover, I enjoy highlighting French companies that are human-scale and entirely dedicated to the baking industry. PELLÉ ÉQUIPEMENTS – REVENT fits this description perfectly, making this article an obvious choice—I regret not having written it earlier!
Fun fact: The door leading from the offices to the workshop is literally… an oven door!
This detail underscores the company’s deep involvement in baking.
PELLÉ ÉQUIPEMENTS.. IN A FEW WORDS
OVERVIEW
PELLÉ ÉQUIPEMENTS key numbers :
- Founded : 2008
- Staff : 6 People (4 technicians)
- 1100 REVENT ovens imported into France
- Location : Avranches, Normandy (France)
REVENT key numbers :
- Turnover : 22 M€
- Staff : 200 People
- 1st oven : 1958 (Swedish market)
- Brand launched in France : 1975
- 2 Factories : Sweden and the United States
PELLÉ ÉQUIPEMENTS specializes in distributing equipment and machinery for professionals in the baking industry, supermarkets, and the broader food industry.
Philippe PELLÉ has led the company since 2008 when he purchased and renamed it after himself. Based in Avranches, Normandy, France, the company offers a wide range of equipment covering most of the baking process—from mixers and dough kneaders to industrial tunnel ovens. However, the company is best known for importing and distributing REVENT equipment, particularly the Rotosole® ovens discussed later in this article.
PELLÉ ÉQUIPEMENTS stands out for its presence in various sectors, including artisan, food processing, semi-industrial baking, and biscuit production. Its team of six is fully autonomous in handling the services associated with the brands it represents: sales, sales administration, after-sales service, technical interventions, installations, and startups. Philippe PELLÉ emphasizes that this autonomy is vital, enabling the company to act freely and focus on delivering exceptional service.
“We have the rigor of a large company combined with the flexibility of a small one.” — Philippe PELLÉ
The company serves two main types of clients:
- Artisans : Commercial and technical relationships managed through a network of approved distributors.
- Industrial clients : Sales, training, and technical support are handled directly by PELLÉ ÉQUIPEMENTS.
Fun fact about the logo :
The spherical shapes in their logo reference the patented HVS REVENT steel-ball steam system (and not a nod to the logo of a famous German car manufacturer!).
SPOTLIGHT ON TECHNICAL OFFERINGS
COMPREHENSIVE SOLUTIONS
PELLÉ ÉQUIPEMENTS offers solutions tailored to the baking industry as the exclusive importer of the following brands:
- Rotating rack ovens
- “Instant” vacuum cooling system (RISV)
- Tunnel ovens
- Deck ovens with automatic loading
- Energy recovery systems
ROTOSOLE® TECHNOLOGY
PELLÉ ÉQUIPEMENTS also developed the patented Rotosole® technology. This innovative approach combines “deck baking” with a traditional rotating rack oven.
The baking rack integrates into a specially designed secondary rack to replicate a stone oven baking style. Once positioned, this support rack rises to align with flexible mesh trays, making direct contact with the products to recreate a flat deck-baking surface. Ingenious!
Rotosole® technology allows for production rates ranging from 72 to 540 baguettes per hour.
Advantages of the Rotosole® technology compared to traditional deck ovens:
- Reduced labor requirements (no special qualifications needed)
- Lower energy costs
- Smaller footprint
Instant Vacuum Cooling
PELLÉ ÉQUIPEMENTS also offers the new RISV system (Instant Vacuum Cooling).
This system leverages a simple physical principle: the lower the atmospheric pressure, the lower the boiling point of water. By creating low pressure, the system accelerates the evaporation of hot moisture in baked goods, enabling faster cooling.
Capacity from 40kg to 200kg of product.
Like rotating ovens, the RISV system is available in various configurations, including single or dual racks and options for small or large capacities.
Key benefits of the RISV REVENT System :
- Increased product volume and stability thanks to homogeneous cooling.
- Energy savings through reduced baking time (25 à 30%)
- Potential for energy recovery from hot air evacuated by the system.
- Cooling time reduced by over 90%
SERVICES
MAINTENANCE AND AFTER-SALES SUPPORT
PELLÉ ÉQUIPEMENTS has a team of mobile technicians capable of rapid intervention throughout France and the overseas territories. The company also has a workshop where equipment is received and, if necessary, modified for the French market.
This workshop is equipped to convert standard rotating ovens into ones fitted with Rotosole® technology.
Multi-rack REVENT oven with “pass-through technology – Equipment under installation
This technology, favored by the baking and broader food industries, enables the separation of “raw product” and “baked product” zones, minimizing bacterial risks.
IN CONCLUSION
This article aims to introduce PELLÉ ÉQUIPEMENTS and its industrial and semi-industrial equipment solutions for the baking industry. For more details, visit their website or contact them directly.
PELLÉ ÉQUIPEMENTS belongs to the exclusive circle of suppliers dedicated to the baking industry. The shared values between the equipment suppliers featured on this blog and Hopi Consulting enhance our mission and commitment to providing tailored solutions for our clients. Philippe PELLÉ emphasizes his dedication to supporting clients, prioritizing service quality, and driving innovation—values that strongly resonate with us.
This article was written by Hopi consulting. Our motto : engineering dedicated to the baking industry !
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